Paying Users

The Paying Users page provides player-centric monetization insights. While the Revenue page shows total income and the IAP Catalog shows product performance, Paying Users focuses on who is spending and when.

KPI Cards

Metric	Description
Total Players	All players tracked for this game
Paying Players	Players with at least one purchase in the selected period
Conversion Rate	Percentage of players who made a purchase
ARPPU	Average Revenue Per Paying User
ARPU	Average Revenue Per User (including non-payers)

Spender Distribution

A doughnut chart showing how paying players are distributed across revenue segments:

Segment	Revenue Range	Typical Profile
Micro	$0 – $5	One-time small purchasers
Small	$5 – $20	Occasional buyers
Medium	$20 – $50	Regular spenders
Large	$50 – $100	Committed players
Whale	$100+	Top spenders driving most revenue

First Purchase Timing

A bar chart showing when players make their first purchase relative to their first session:

Timing	Description
Day 0	Purchased on the same day they started playing
Day 1–7	Purchased within the first week
Day 7–30	Purchased within the first month
Day 30+	Took more than a month to convert

This helps you understand your conversion funnel and optimize onboarding for monetization.

Top Spenders

A table showing your highest-spending players with:

• Player ID
• Total amount spent
• Number of purchases
• First and last purchase dates

API Reference

curl "https://api.questdata.io/v1/stats/paying-users?from=2026-01-01&to=2026-04-01" \
  -H "x-game-api-key: YOUR_API_KEY"

Response:

{
  "summary": {
    "total_players": 500,
    "paying_players": 45,
    "conversion_rate": 9,
    "arppu": 12.50,
    "arpu": 1.13
  },
  "segments": [
    { "segment": "micro", "count": 20, "revenue": 60.00 },
    { "segment": "small", "count": 15, "revenue": 180.00 },
    { "segment": "whale", "count": 3, "revenue": 450.00 }
  ],
  "firstPurchaseTiming": [
    { "timing": "day_0", "count": 8 },
    { "timing": "day_1_7", "count": 20 }
  ],
  "topSpenders": [
    { "player_id": "whale-1", "total_spent": 150.00, "purchases": 24 }
  ]
}